Privacy policy

PRIVACY POLICY

Last updated: August 17, 2026

This Privacy Policy explains how POLE™ (“POLE”, “we”, “us” or “our”) collects, uses, shares and protects personal information when you visit pole-engine.com, create an account, join our waiting list, place an order, communicate with us or otherwise interact with our services.

We are committed to processing personal information transparently and in accordance with applicable data protection laws, including the General Data Protection Regulation (“GDPR”) where applicable.

1. WHO CONTROLS YOUR PERSONAL DATA

For the purposes of applicable data protection law, the data controller is:

POLE™
VAT No.: IT04759780275
Via San Biagio 
Fossalta di Portogruaro (VE)
Italy

Privacy contact: founder@pole-engine.com

POLE™ determines why and how personal information is processed in connection with the operation of the store, except where a third party acts as an independent or joint controller under applicable law.

2. PERSONAL INFORMATION WE COLLECT

Depending on how you interact with POLE™, we may collect the following categories of personal information.

Identity and contact information

This may include:

  • first and last name;

  • email address;

  • telephone number;

  • billing address;

  • shipping address;

  • country or region.

Account information

If you create a customer account, we may process information associated with your account, including:

  • account identifiers;

  • contact details;

  • order history;

  • account preferences;

  • authentication-related information.

Order and transaction information

When you place or attempt to place an order, we may process:

  • products purchased or viewed;

  • order number;

  • order value;

  • currency;

  • billing and delivery information;

  • payment status;

  • refunds and returns;

  • discount or promotional information;

  • transaction history.

Payment information is processed through payment providers such as Shopify Payments and PayPal. We do not generally receive or store complete payment card numbers when payment information is processed directly by those providers.

Marketing information

If you join the POLE™ waiting list, subscribe to marketing or otherwise request updates, we may collect:

  • email address;

  • name, where provided;

  • telephone number, where provided;

  • marketing preferences;

  • consent records;

  • interactions with marketing communications.

Communications

If you contact us, we may process the information contained in your communication and any information reasonably necessary to respond.

Reviews and user-generated content

Where you submit a review, photograph, video or other content, we may process:

  • your name or username;

  • review content;

  • photographs or videos;

  • social media handle;

  • related communications;

  • information associated with your permission to use the content.

Device, usage and analytics information

When you interact with our website, we and our technology partners may collect information such as:

  • IP address;

  • browser type;

  • device type;

  • operating system;

  • approximate location derived from technical information;

  • language and time zone;

  • pages viewed;

  • products viewed;

  • referring website or source;

  • session information;

  • clicks, scrolling and website interactions;

  • cookie and similar technology identifiers;

  • advertising and attribution identifiers.

The extent to which these technologies operate may depend on your location and your privacy or cookie choices.

3. HOW WE COLLECT INFORMATION

We may collect personal information:

Directly from you, for example when you place an order, create an account, subscribe to marketing, contact us or submit content.

Automatically, through cookies, pixels, tags, analytics technologies and similar tools when you use our website, subject to applicable consent requirements.

From service providers and platforms, including Shopify, payment providers, advertising platforms, analytics providers, review services and social platforms.

From your interactions with our advertising, including information relating to attribution, campaign performance and website activity where permitted by applicable law.

4. WHY WE USE YOUR PERSONAL INFORMATION

We may process personal information for the following purposes.

Providing our store and fulfilling orders

We process information to:

  • process and confirm purchases;

  • collect payments;

  • fulfil and deliver orders;

  • provide order updates;

  • process returns and refunds;

  • manage customer accounts;

  • provide customer support.

Where the GDPR applies, this processing is generally necessary to perform a contract with you or take steps at your request before entering into a contract.

Legal and regulatory obligations

We may process and retain information where necessary to:

  • comply with tax and accounting requirements;

  • maintain legally required transaction records;

  • comply with consumer protection obligations;

  • respond to lawful requests from public authorities;

  • establish, exercise or defend legal claims.

Where the GDPR applies, the legal basis is generally compliance with a legal obligation or, where appropriate, our legitimate interests.

Fraud prevention and security

We may process information to detect and prevent:

  • fraudulent transactions;

  • payment abuse;

  • unauthorised account access;

  • misuse of our website;

  • security incidents.

Where the GDPR applies, this processing may be based on our legitimate interests in protecting POLE™, our customers and our services, subject to the balancing required by law.

Marketing

Where permitted by law, we may use your contact information to send:

  • product launches;

  • early-access communications;

  • collection announcements;

  • promotional offers;

  • brand updates;

  • other POLE™ marketing communications.

Where consent is required, we will send such communications only after obtaining the appropriate consent.

You can withdraw your consent or unsubscribe from email marketing at any time by using the unsubscribe mechanism provided in our emails or by contacting us.

Withdrawing consent does not affect processing that occurred lawfully before withdrawal.

SMS and WhatsApp

POLE™ may in the future offer marketing communications through SMS or WhatsApp.

Where required, these communications will only be sent after obtaining the appropriate consent.

Providing consent to email marketing does not automatically constitute consent to receive marketing through SMS or WhatsApp where separate consent is legally required.

Users will be provided with an appropriate method to withdraw from such communications.

Analytics and website improvement

We may use analytics technologies to understand:

  • how visitors use our website;

  • which pages and products attract interest;

  • how users arrive at the website;

  • website performance;

  • conversion behaviour;

  • technical problems.

Where required by applicable law, non-essential analytics technologies will be used only after obtaining the appropriate consent.

Advertising and measurement

Subject to applicable law and your consent choices, we may use advertising technologies to:

  • measure advertising performance;

  • attribute visits or purchases to advertising campaigns;

  • create or measure audiences;

  • understand interactions with our advertising;

  • deliver or support personalised advertising;

  • perform remarketing.

These activities may involve sharing or making identifiers and website interaction information available to advertising partners.

Where consent is required, these technologies will not be used for the relevant purposes unless the required consent has been obtained.

5. LEGAL BASES UNDER THE GDPR

Where the GDPR applies, we rely on one or more of the following legal bases:

Performance of a contract — where processing is necessary to process an order, provide purchased products, manage returns or provide services requested by you.

Legal obligation — where processing is required to comply with tax, accounting, regulatory or other legal requirements.

Consent — particularly where required for marketing communications, advertising cookies, analytics technologies or similar processing.

Legitimate interests — where necessary for legitimate business purposes such as fraud prevention, security, customer service, improving our operations or protecting legal rights, provided those interests are not overridden by your rights and freedoms.

Where we rely on legitimate interests, we assess the relevant interests and impact on individuals as required by applicable law.

6. SHOPIFY

Our store is hosted and operated using Shopify.

Shopify provides the ecommerce infrastructure that allows us to operate the POLE™ online store, manage customer accounts, process orders and provide related functionality.

Shopify may process customer information on our behalf in connection with the operation of our store and may also process certain information for its own purposes where described in Shopify's applicable privacy documentation.

Shopify may use affiliated companies and service providers located in different countries to provide its services.

7. PAYMENTS

Payments may be processed through:

  • Shopify Payments

  • PayPal

These providers process payment and transaction information as necessary to complete purchases, prevent fraud, comply with financial regulations and provide their services.

Payment providers may act as independent controllers for certain processing activities and their own privacy notices may apply.

POLE™ does not control all processing carried out independently by payment providers.

8. EMAIL MARKETING

We currently use Shopify Email to manage email marketing communications.

Information relating to your subscription and interactions with our emails may be processed to:

  • send communications;

  • maintain subscription preferences;

  • determine whether communications were delivered or interacted with;

  • understand campaign performance;

  • manage unsubscribe requests.

You may unsubscribe from marketing emails at any time.

Transactional communications relating to an order, account, security matter or service request are not necessarily marketing communications and may continue where necessary.

9. ANALYTICS, ADVERTISING AND TRACKING TECHNOLOGIES

Subject to your consent choices and applicable law, POLE™ may use the following technologies and services:

Google

We may use Google Analytics 4 and Google Ads to understand website activity, measure advertising performance, attribute conversions and support advertising activities.

Depending on your consent choices and our configuration, Google technologies may process online identifiers, device information, website interactions and information relating to advertising attribution.

Meta

We may use the Meta Pixel and related Meta business technologies to measure advertising performance, understand conversions, create advertising audiences and support advertising on Meta platforms.

TikTok

We may use the TikTok Pixel and related TikTok advertising technologies to measure campaign performance, understand website activity, attribute conversions and support advertising.

Pinterest

We may use the Pinterest Tag to measure advertising performance, understand conversions and support advertising activities on Pinterest.

Microsoft Clarity

We may use Microsoft Clarity to understand how visitors interact with our website.

Clarity may collect interaction information such as clicks, scrolling, navigation behaviour, device information and other usage data to help us analyse and improve website usability.

Shopify Analytics

We use Shopify Analytics to analyse store performance, orders, traffic and other ecommerce activity.

Some of these providers may process information as independent or joint controllers for certain activities, depending on the service and applicable law.

More detailed information regarding cookies, pixels and similar technologies will be provided in our Cookie Policy and through our cookie consent interface.

10. COOKIE CONSENT

Where required by law, POLE™ will request consent before using non-essential cookies or similar technologies for purposes such as advertising, remarketing and analytics.

Users may be able to:

  • accept optional technologies;

  • reject optional technologies;

  • manage preferences by category;

  • withdraw or change their choices.

Refusing optional cookies should not prevent access to the basic functionality of the POLE™ store, although certain optional functionality may be affected.

More information is available in our Cookie Policy.

11. REVIEWS

We may use third-party review services, including:

  • Judge.me

  • Trustpilot

These services may process information such as your name, email address, order details, review invitations, review content and information necessary to verify that a review relates to a genuine experience.

Where review invitations are sent following a purchase, personal information may be provided to the relevant review service for that purpose in accordance with applicable law and our arrangements with that provider.

Content you publish publicly through a review platform may become publicly accessible according to that platform's terms and privacy practices.

12. SHIPPING AND FULFILMENT

To fulfil an order, we may share information with shipping, logistics and fulfilment providers.

This information may include:

  • recipient name;

  • delivery address;

  • telephone number;

  • email address;

  • order and parcel information;

  • information required for customs or international delivery.

We share only information reasonably necessary to perform delivery and related services.

Specific carriers may vary depending on destination, availability and the shipping method selected.

13. USER-GENERATED CONTENT

If you voluntarily provide POLE™ with photographs, videos, reviews or other content for publication or promotional use, we may process the content and associated information for the purposes communicated when permission is requested or granted.

Where content includes identifiable individuals other than you, you should ensure that you have any permissions required to provide that content to us.

Simply tagging or mentioning POLE™ on a social platform does not automatically transfer ownership of your content to us.

14. WHO WE MAY SHARE PERSONAL INFORMATION WITH

Depending on your interaction with POLE™, personal information may be shared with:

  • Shopify and ecommerce infrastructure providers;

  • payment processors;

  • shipping, logistics and fulfilment providers;

  • analytics providers;

  • advertising and attribution platforms;

  • email and communications providers;

  • review platforms;

  • IT, security and fraud-prevention providers;

  • professional advisers such as accountants, lawyers or consultants;

  • public authorities where disclosure is legally required;

  • parties involved in a merger, acquisition, restructuring or sale of all or part of our business, subject to applicable legal requirements.

We do not disclose personal information arbitrarily. Sharing is limited to legitimate business purposes, contractual necessity, legal requirements or purposes for which appropriate consent has been obtained.

15. INTERNATIONAL DATA TRANSFERS

POLE™ is based in Italy but operates internationally and uses service providers that may process information in countries outside Italy or the European Economic Area.

As a result, personal information may be transferred internationally.

Where personal information protected by the GDPR is transferred outside the EEA to a country that has not been recognised as providing an adequate level of protection, appropriate safeguards may be used where required, such as:

  • European Commission Standard Contractual Clauses;

  • applicable adequacy decisions;

  • other lawful transfer mechanisms permitted under data protection law.

Our service providers may maintain their own international transfer mechanisms as described in their privacy and data-processing documentation.

16. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to satisfy legal, accounting, tax, contractual and dispute-resolution requirements.

Retention periods therefore vary depending on the category and purpose of the information.

For example:

  • order and transaction records may be retained for periods required by tax, accounting and consumer law;

  • customer account information may be retained while an account remains active and for an appropriate period afterwards;

  • customer support communications may be retained where necessary to manage requests or disputes;

  • marketing information may be retained until you unsubscribe, withdraw consent or the information is no longer reasonably necessary, subject to appropriate suppression records where needed to respect your opt-out;

  • consent records may be retained as evidence of compliance;

  • fraud and security information may be retained where reasonably necessary to protect our services and legal rights.

We may retain information for longer where required by law or where reasonably necessary to establish, exercise or defend legal claims.

17. YOUR PRIVACY RIGHTS

Depending on where you live, you may have rights regarding your personal information.

Under the GDPR, these may include the right to:

  • request access to your personal information;

  • request correction of inaccurate information;

  • request deletion of your information in certain circumstances;

  • request restriction of processing;

  • object to certain processing;

  • receive certain information in a portable format;

  • withdraw consent at any time where processing is based on consent;

  • lodge a complaint with a competent data protection authority.

These rights are subject to the conditions and exceptions provided by applicable law.

To exercise a privacy right, contact:

founder@pole-engine.com

We may need to verify your identity before fulfilling a request.

You also have the right to lodge a complaint with the competent supervisory authority. In Italy, the relevant authority is the Garante per la protezione dei dati personali.

18. MARKETING CHOICES

You can unsubscribe from email marketing at any time using the unsubscribe link included in our marketing emails.

Where SMS or WhatsApp marketing is offered, instructions for withdrawing consent or opting out will be provided through the relevant channel.

You may also contact:

founder@pole-engine.com

to request that we stop sending direct marketing communications.

Opting out of marketing does not prevent us from sending necessary transactional or service-related communications.

19. SECURITY

We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no internet transmission or storage system can be guaranteed to be completely secure.

Customers are responsible for maintaining the confidentiality of their account credentials and should contact us if they believe their account or personal information has been compromised.

20. CHILDREN

POLE™ is not specifically directed at children and we do not intentionally design our services to collect personal information from children for behavioural advertising or similar purposes.

Where age-specific consent or other requirements apply under local law, we will process personal information in accordance with those requirements.

If you believe that a child has provided personal information to us in circumstances where it should not have been collected, contact us at:

founder@pole-engine.com

21. THIRD-PARTY WEBSITES AND SERVICES

Our website may contain links to websites, social platforms or services operated by third parties.

Their processing of personal information is governed by their own privacy practices.

POLE™ is not responsible for the independent privacy practices of third-party websites or services.

22. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect:

  • changes to our services;

  • new technologies or service providers;

  • changes to our processing activities;

  • legal or regulatory developments.

The current version will be published on this page and the “Last updated” date will be revised where appropriate.

Where required by law, we will provide additional notice or request new consent before making a material change affecting processing based on consent.

23. CONTACT

For questions about this Privacy Policy, the use of your personal information or your privacy rights, contact:

POLE™
VAT No.: IT04759780275
Via San Biagio 
Fossalta di Portogruaro (VE)
Italy

Email: founder@pole-engine.com